Revenue meaning

[istih]

What revenue in global statistics actually means?

• total amount which advertiser needs to pay?
• amount publisher / websites get's for showing ads?
• something else?

We are interested in supporting project via Patreon as soon project starts generating revenue.

[andrewatfornax]

Hi @istih,

From memory, you can put certain revenue values into campaigns, to indicate what the revenue model is. Based on what that information is, the revenue for the statistics is calculated.

Great to hear you are interested in supporting us via Patreon - presumably you mean you want to do that once your project starts generating revenue, because Patreon basically is our main (nearly only) source of revenue, outside specific sponsored development projects.

[istih]

Basically if model is CPM and revenue in statistics is e.g 1000 - that's amount advertiser needs to pay for impressions generated through platform?

 

[Ian]

If that is what you agreed upon .. Yup.

[istih]

Hmm.. I'm testing CPM model and revenue in statistics doesn't make any sense.

Campaign is Remnant, pricing model is CPM, Rate/Price is: 10.
In global statistics, for 523 impressions Rev. is 0.93, but it should be ~5.23. Am i missing something here?

[andrewatfornax]

Hi @istih,

I would agree - if the CPM rate is 10, and there are 523 impressions, then:

523 / 1000 * 10 = 5.23.

Could you post a couple of screenshots of the campaign setup and the stats, please?

[istih]

Hi,

here are the screenshots:

# Campaign setup
https://drive.google.com/file/d/0B4hZIdZiAfw3RlNYRkNGVjdqRWs/view?usp=sharing

# Global Stats
https://drive.google.com/file/d/0B4hZIdZiAfw3OVFqa3F6ck1sQkE/view?usp=sharing

# Campaign stats
https://drive.google.com/open?id=0B4hZIdZiAfw3U1hYemlnMEg4YUE

# Website stats
https://drive.google.com/open?id=0B4hZIdZiAfw3ME1FY203Sk0ybzg

Obviously, difference between global / website stats and campaign & advertisers stats is key here. Why number of impressions are different here?

[andrewatfornax]

Hi @istih,

Presumably, you have (or had) other campaigns? These are the stats that you are seeing for the global/website view, which are not generating revenue information (presumably it was not set) - hence you're only seeing the revenue for the campaign you have set it up on.

The revenue for that campaign appears to be calculating correctly.

[istih]

Hi Andrew,

thank you for your time and help so far.

No, i created just one test campaign and one website.

I will install fresh instance and try it again.

Thanks.