wisconsindad Posted June 22, 2021 Report Share Posted June 22, 2021 Currently, only one active banner can target an email ad unit for any specific time range. The reasons for this are explained here: https://documentation.revive-adserver.com/display/DOCS/Only+One+Active+Banner+in+Email-Newsletter+Zones We'd like to be able to run multiple campaigns with overlapping campaign dates (for example, all with the same start and end dates) with multiple active banners targeting the same email ad units. This is currently possible with other ad servers that have an email ad serving option such as Broadstreet, AdButler, PowerInbox, and others. These other ad servers typically include a place in the img src URL and the href URL for a unique ID macro from the email newsletter platform. For example, the tag would look something like this: <a href=”adserver.adserverdomain.com/zone_static/83740/click/0?uid=EMAILPLATFORMUNIQUEIDMACROhere” target=”_blank”><img src=”adserver.adserverdomain.com/zone_static/83740/image/0?uid=EMAILPLATFORMUNIQUEIDMACROhere” style=”max-width:100%;height:auto;” /></a> If the publisher uses Mailchimp the tag would look something like this: <a href=”adserver.adserverdomain.com/zone_static/83740/click/0?uid=*|CAMPAIGN_UID|*” target=”_blank”><img src=”adserver.adserverdomain.com/zone_static/83740/image/0?uid=*|CAMPAIGN_UID|*” style=”max-width:100%;height:auto;” /></a> Quote Link to comment Share on other sites More sharing options...
Join the conversation
You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.