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Openx Adserver Destination Url In Emails (Version 2.8)

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We would appreciate any ideas on how to overcome the below issue we are having with email banners:

 

Location in adserver -  [banner properties>Banner link>Destination URL]

- The destination url works well for banners that display on the website.
- However, for banners that display in an email, the destination url as set up in adserver under Banner properties does not appear to work in an email i.e. the banner has no hyperlink properties e.g. http://www.4tradeit.co.nz/index.php?a=28&b=148
- To achieve a hyperlink property, we only seem to success when an ‘a href destination url’ is added within each email .tpl file as shown below e.g. ><a href='http://www.4tradeit.co.nz/index.php?a=28&b=148'>
- This would mean that an email banner cannot just be managed via ‘Adserver’

Below is an example banner code we have embedded within an email .tpl file
<tr>
<script type='text/javascript'><!--// <![CDATA[
/* [id15] 4tradeit - Email banner */
OA_show(15);
// ]]> --></script><noscript><a href='http://www.4tradeit.co.nz/index.php?a=28&b=148'><img border='0' alt='advertising' src='http://www.4tradeit.co.nz/adserver/www/delivery/avw.php?zoneid=7&amp;n=0c138f7' /></a></noscript>
</tr>

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There's a reason why Revive Adserver has an email/newsletter zone type - and why that zone type has a very specific, no-javascript, no cookies type of zone tag; Javascript generally won't be run by email clients; that's why your banner code isn't working. 

 

Set up an email/newsletter zone, and use the invocation code from that in your emails.

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