Jump to content

Keyword Targeting

Recommended Posts

Hi all,

i would like to use Revive Adserver on a e-commerce site through his API , i will create number of zones on the search result page so when a user search for a a product only the ads that have a keywords close to what the customer has searched will be served .

EXAMPLE :- the customer searched for "Iphone 6s charger" then the results appeared and next to them all ads that have {iphone , 6s , charger} will have a chance to be displayed .

Could this be done on Revive Adserver through any API or even by a custom implementation .

please note :- i want the keywords to be on the banner level not the campaign level , so advertiser can add diferent product with different keywords on each campaign .


thanks in advance.

Share this post

Link to post
Share on other sites

yes it is possible.

you could implement it very easy in the search results page and include the search keys into SOURCE part of the invocation Tag. In Banner level you can define the targeting options which could include the search keywords.

Please let me know if you need further information.


Share this post

Link to post
Share on other sites

Hi Devrim, 


I'm trying to do the same thing as Mashour but I cannot seem to find the SOURCE part of the invocation Tag. If I have, then searching by keyword does not function for me. Can you please point his out to me. I did place the keywords under Banner Properties though.

Share this post

Link to post
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

  • Create New...