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Dynamic Tracking - Utm Tags


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I need to include utm tags in the destination url, however, I do not want to duplicate the banner for each publisher/site that I am advertising with.  This is how I usually do it using other adservers such doubleclick, atlas, etc.

Here is the scenario:

campaign name: gift

publishers (sites ads showing on): facebook, bing, yahoo, cnn

section of the site: sports

advertising method: cpc and cpm

banner/creative used: 2 banners (banner 1: cash, and banner 2: voucher)


this is how the destination url should look like, provided on the source/referral site

facebook url: http://www.google.com/?utm_source=facebook&utm_medium=cpc&utm_content=sports&utm_campaign=gift&creative=cash

bing url: http://www.google.com/?utm_source=bing&utm_medium=cpm&utm_content=sports&utm_campaign=gift&creative=voucher

yahoo url: http://www.google.com/?utm_source=yahoo&utm_medium=cpc&utm_content=sports&utm_campaign=gift&creative=cash

cnn url: http://www.google.com/?utm_source=cnn&utm_medium=cpm&utm_content=sports&utm_campaign=gift&creative=voucher



Any ideas on how to do this and if it can be done at all with revive?


Thanks for the help in advance






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By customizing adserver files, you can get this feature. Publishers site information like site name, section of site can pass via invocation tags. Advertiser and banner details we need to get from table and merge all these together then add these details on delivery section destination URL. If you have developing skills, can check and edit these files, modify on it to get this feature. 

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