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dJAX

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  1. IAB published the fourth version of VAST specifications. The standard improves upon both advertiser and publisher controls, focusing on viewability, verification and ad categorization, while taking into account the industry trend towards new screens and connected devices.As with all other video standards, VAST grew out of the publisher’s need to improve the monetization of inventory while remaining in control of both ad revenue and user experience. But what does a smoother operation mean in business terms?"

    Click here for more information : http://www.lakshisoft.com/adserver-technology/vast4.0.html

  2. Yes,

    Post View Tracking for S2S/Post back:

    Post view tracking ,once banner displayed/viewed it will generate unique transaction_id.

    For Post back click based S2S conversion,we will send transaction_id into advertiser destination URL as like   https://ad.zanox.com/ppc/534324380934?zpar0=jgejhwqgehgqwhqwe when banner get clicked.

    Can you share your Skype im or email for future communication.

    My Skype IM - djaxadserver

  3. Hi Gene,

    We would love to help you in this case.

    We have developed mobile sdk plugin for Revive Adserver upto its latest version and you can deliver ads in the mobile application (iOS & Android) as per your requirement.

    You can buy our mobile ads and mobile sdk plugin from  the below link.
    http://www.reviveadservermod.com/mobile/mobile-ads-plugin 
    http://www.reviveadservermod.com/mobile/mobile-ads-sdk-for-iphone-android-apps 

    If you need any clarification / assistance, you can reach on Skype for the quick discussion.
    Skype name : djaxadserver  
    Email : [email protected]

    Regards
    Arun Krishnan

  4. Hi francesco,

    We have gone through your requirement, Seems companion positioning does not work when the invocation code for the zones is of the iframe tag. It will works with JavaScript tags and also with  Asynchronous JS tag.

    Please find the demo URL and provide your FTP details to check with the issue while deliver the ad with Asynchronous Js tag for Companion Positioning to get the solution.

    Campaign 1 (Companion Positioning)

    Banners :             1. 250x250 ( image name : This spot available)

     

                                                    2. 300x250 ( image name : Adsize 300x250)

     

    Campaign2

     

     

     

    Banners:              1. 250x250 (Transparent image)

     

                                                     2. 300x250 ( Transparent image)

     

     

     

    Demo for Javascript Tag: http://182.72.85.2:8010/development/ads_revive/adformat/javascript.php

     

     

     

    Demo for Iframe Tag :  http://182.72.85.2:8010/development/ads_revive/adformat/iframe.php

     

     

     

    Demo for Asynchronous JS Tag : http://182.72.85.2:8010/development/ads_revive/adformat/asyn.php

    You can reach me over Skype / Email for the quick discussion.

    Skype name : djaxadserver

    Regards
    Arun Krishnan

     

  5. Hi giannis,

    We have done feasibility study of Viewability tacking concept , Which means that " if an ad is loaded in the bottom of a web page, but a user does not scroll to view, note that would not be considered visible " .

     

    y default revive adserver track the impression if banner deliver in webpage it won’t consider weather the user looks on that banner.

    By the use of viewability tracking feature we may track the viewability count once the banner get attract by the user.

    For Example:  If the banner placed in the end of the webpage, viewablility count get tracked once user scroll down the webpage where the ad is placed.

     

                   In revive adserver we can implement this feature in JS tag ( Javascript Invocation type) and this will take 6 – 7 Days  and costs 1200 USD.

                   You can reach us on Skype for a quick discussion as well.
                    Skype name : djaxadserver

    If you need for all other tags also we will check the feasibility in code wise and provide you the additional time and cost.

    Could you share which version of revive-adserver you are currently using ?

     

     

    Regards
    Arun
    ReviveAdservermod.com

     

     

  6. Content matching for websites :

     

    In Flipkart site / any e-commerce site if user search on mobiles , we have to deliver the Mobile related / category matched ads when they redirect to another websites .

     

    Content matching for Apps :

     

    Similarly In Flipkart App / any e-commerce App , if user search on mobiles , we have to deliver the Mobile related / category matched ads when they open another Apps .

    Queries :

                As you mentioned “We do have service available for content matching” in previous mail . So are you having service to provide user searched keywords ?.

                If yes , Could you explain how it fetch user search keywords from e-commerce site or app ,  and in which format we receive the matched keywords as response.

    Can you share your Skype IM for a quick discussion.

    Regards
    Arun Krishnan

  7. Yes we got your points regarding IAB category matching .  We gone through your requirement and it can do it customization work it will take 3 days for web browsers only.

     To identify website category , we can go with Similar web API (https://developer.similarweb.com/ ) Website Categorization feature,   Similar web API available for free , only to limited amount of sites . we need to purchase to get full support . Similar web API returns the category of publisher site. So that we can perform the category targeting in web browsers as you expected.

     Clarification:

        1.       Do you have any existing module in your server as customization or purchase from other company.    

        2.       Do you planed to implement category targeting for  native apps as mentioned on last discussion   .

     



     

  8. We have Content Optimization module which compares the title, Meta description, tags and other content of the website. So that advertiser can serve the ads in publisher sites based on IAB format Content targeting .

    For Native apps we need to check feasibility of fetching content from Apps . If you have any known api to fetch content/category of native apps kindly share .

     

     


     

     

  9. Hi Gary,

    We are glad to introduce ourself at this time to you !

    We ReviveAdserverMod, are into the Adserver development field from past 9 years and we have developed numerous mods based on targeting features as well as the reporting sections on Revive Adserver. Our plugins are used by the clients all across the globe.

    We also do consulting for people who were facing issues with their revive Adserver. you can check the below link for content targeting plugin on Revive Adserver which we have developed already.
    http://www.reviveadservermod.com/keyword-targeting-with-content-optimization 
    http://www.reviveadservermod.com/content-optimization 

    You can reach us on skype for a quick discussion.
    Skype name : djaxadserver

    Regards
    Arun Krishnan

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